17 wild job titles companies are using to attract millennials

[McFurd]

Stamford Advocate - 11/29/2018 - Rachel Premack - Jobs with "guru," "ninja," and "magician" in the title used to just apply to, well, actual gurus, ninjas, and magicians. Then along came tech companies like SCVNGR, where the chief operating officer had the job title of "Chief Rockstar." Now, more traditional companies are starting to pick up on these wild job titles to brand themselves as forward-thinking and recruit millennials. "Companies like to play 'dress up,'" Ladders CEO Marc Cenedella told Business Insider. "By wearing the clothes, adopting the lingo, and mimicking the behavior of companies they want to be like, they hope to have some of the magic rub off on them." Read more @ https://www.stamfordadvocate.com/techno ... 406385.php