Beware marketers, the consumer data collection blowback is just starting
Posted: Tue Mar 20, 2018 8:24 am
ZDNet - 3/20/2018 - Larry Dignan - News flash for the data economy and marketers everywhere: The free flow of data may be coming to an end due to security concerns, according to Deloitte's Digital Media Trends Survey. The survey, which documents how Americans are basically have a second job called consuming content, revolves around media trends, but the ad tech world may want to take a few notes. Read more @ http://www.zdnet.com/article/beware-mar ... -starting/